TY  - BOOK
AU  - Sigala, Marianna
AU  - Leslie, David
TI  - International cultural tourism : : management, implication and cases
SN  - 9780750663120
U1  - 338.48 
PY  - 2005///
CY  - Boston
PB  - Elsevier Butterworth-Heinemann
KW  - Heritage tourism
N1  - Includes bibliographical references and index
N2  - International Cultural Tourism: management, implications and cases provides a comprehensive exploration of the management, operations and marketing of cultural tourism attractions and resources in a global context. Topics explored include: * For the first time, an evaluation of the use and transformational impact of global media and new ICT in the management and marketing of cultural tourism attractions and resources. * The changing nature of the global cultural tourism marketplace (including demand, supply, product development and political changes). * Consumer behaviour, profiles and motivations of cultural tourists. * Environmental performance, management and wider issues of social and cultural sustainability. Written by a team of contributors from Australia, Hong Kong, UK, US, Canada, Mexico, Portugal, South Africa and Finland, this text provides a thoroughly global insight into the issues and techniques involved in the successful management and marketing of cultural attractions
UR  - https://www.routledge.com/International-Cultural-Tourism/Leslie-Sigala/p/book/9780750663120#googlePreviewContainer
UR  - https://www.goodreads.com/book/show/10323409-international-cultural-tourism?ref=nav_sb_ss_1_13#CommunityReviews
ER  -