MARC details
| 000 -LEADER |
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| fixed length control field |
02825nam a22003377a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
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| control field |
OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20250324143658.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
250313b |||||||| |||| 00| 0 hin d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9783110762419 |
| 040 ## - CATALOGING SOURCE |
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| Original cataloging agency |
NISER LIBRARY |
| Language of cataloging |
eng |
| Transcribing agency |
NISER LIBRARY |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
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| Classification number |
658"20" |
| Item number |
RON-D |
| 245 ## - TITLE STATEMENT |
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| Title |
Digital business models : |
| Remainder of title |
the new value creation and capture mechanisms of the 21st century |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
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| Place of publication, distribution, etc. |
Boston : |
| Name of publisher, distributor, etc. |
De Gruyter, |
| Date of publication, distribution, etc. |
2023. |
| 300 ## - PHYSICAL DESCRIPTION |
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| Extent |
xiii, 182 pages : |
| Other physical details |
color illustrations ; |
| Dimensions |
25 cm |
| 500 ## - GENERAL NOTE |
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| General note |
Includes index. |
| 520 ## - SUMMARY, ETC. |
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| Summary, etc. |
A business model basically describes the way a company makes money. Yet, often we use digital services for free (e.g. Facebook, Google or WhatsApp) or for what seems to be a relatively minor price (e.g. Blablacar, Airbnb, and Amazon). Digital business models are different to traditional business models.<br/><br/>Digital Business Models explains the key challenges and characteristics of the various business models that are used by digital businesses. These companies can be a source of inspiration for traditional bricks-and-mortar companies that aim to go digital and/or revamp their traditional business model. Most businesses rely on some form of digital technology for their marketing communication, customer relationship management, supply chain or distribution, yet digital transformation entails a complete reassessment of the way value is created and captured. Digital Business Models details the successful customer acquisition tactics and the development of business ecosystems by digital players.<br/><br/>Using the relevant academic and managerial body of knowledge, the authors define the concepts, describe the various ways digital businesses create and capture value and propose some useful tools for managers to analyse a situation, formulate or implement a strategy. Different digital business types are evaluated, such as multisided platforms, digital merchants, subscription-based model, freemium, social media and sharing economy. Each chapter is illustrated with several examples and the appendix comprises four full-length case studies. |
| 521 ## - TARGET AUDIENCE NOTE |
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| Target audience note |
Masters, Executive MBAs and MBA students and business practitioners and managers. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name as entry element |
Business enterprises |
| General subdivision |
Data processing. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name as entry element |
Internet marketing |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name as entry element |
Digital leadership |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name as entry element |
Digital strategies |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name as entry element |
Digital transformation |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
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| Personal name |
Ronteau, Sébastien |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
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| Personal name |
Muzellec, Laurent |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
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| Personal name |
Saxena, Deepak |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
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| Personal name |
Trabucchi, Daniel |
| 856 ## - ELECTRONIC LOCATION AND ACCESS |
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| Materials specified |
Electronic version |
| Uniform Resource Identifier |
<a href="https://doi.org/10.1515/9783110762556">https://doi.org/10.1515/9783110762556</a> |
| 856 ## - ELECTRONIC LOCATION AND ACCESS |
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| Materials specified |
Table of content |
| Uniform Resource Identifier |
<a href="https://www.degruyter.com/document/doi/10.1515/9783110762556-toc/pdf">https://www.degruyter.com/document/doi/10.1515/9783110762556-toc/pdf</a> |
| 856 ## - ELECTRONIC LOCATION AND ACCESS |
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| Materials specified |
Reviews |
| Uniform Resource Identifier |
<a href="https://www.goodreads.com/book/show/62086236-digital-business-models#CommunityReviews">https://www.goodreads.com/book/show/62086236-digital-business-models#CommunityReviews</a> |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
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| Source of classification or shelving scheme |
Universal Decimal Classification |
| Koha item type |
Book |
